Bollywood actor Ranveer Singh and adult film star Johnny Sins have collaborated for a groundbreaking advertisement promoting sexual healthcare brand Bold Care. The ad, styled as a traditional ‘saas-bahu’ drama, aims to destigmatize men’s sexual health issues and encourage open dialogue on the subject.
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In the ad, Sins portrays a man facing marital discord due to perceived sexual performance issues. Singh intervenes as a mediator, emphasizing the importance of addressing such concerns openly. The storyline takes a soap opera-style turn as Sins’ on-screen wife criticizes his abilities, leading to a confrontation with her mother-in-law.
However, Bold Care’s sexual health product emerges as the solution, turning the narrative around. The ad has sparked discussions on social media, with many praising its boldness and creativity in addressing a taboo topic like men’s sexual health.
Overall, the advertisement has garnered both acclaim for its innovative approach and approval for tackling an important societal issue.
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